• beauty and lifestyle

    ” PONY EFFECT ” by PONY – Makeup & Artistry

      Since a lot of you guys probably isn’t that familiar with the South Korean beauty scene, I’ve decided to write an introductory post regarding Pony Effect. This way you’ll be able to learn some interesting things about the brand and also its creator (followed by some product reviews from the makeup line in my upcoming posts). 😊     Pony Effect is a makeup brand launched in winter of 2015 with their first holiday collection called „That Girl“. The brand was based on a previously very successful collaboration between Memebox – one of the fastest growing beauty companies in S. Korea, and one of the most sought out for Korean…